Keys to Business Failure Part 2

Last week I was in NYC doing a strategy session with one of my coaching clients. We laid out the exact steps they’re going to follow for the coming year to break through to the next level – in other words...

Tried and True Ways To Push Away Good Customers

How many lifetime customers would you be willing to sacrifice so that you could trim your operations and maybe save a few bucks here and there? If that question makes you sense to you, then you can safely...

Short Primer on Valuation

(I just wrote this as a reply on one of our Blueprints to Profits forums, and realized it might be valuable for others.) I think a lot depends on the point in time (is the "online" market fairly or...

Small Changes = Big Profits Part 2

People say, "knowledge is profit." It isn’t, and I can prove it. Everyone knows someone who has a PhD or a monster-sized IQ and can’t earn a dime, because it’s not what you know but what you do with...

Small Changes = Big Profits Part 1

Making a series of small changes, consistently and over time, is the one, sure-fire, guaranteed way to insure your business makes you rich.  In this video post are some lightening case studies to get your...

5 Tactics to Avoid Cutting Prices

Back to one of my favorite topics, pricing. You know, I'm usually talking about how you can raise prices, but this time... Frequently a “price cut” is the answer to  “How do we get more sales?”  By...