Success is a Five-Letter Word

My friend Escondido-based trainer Ashley Mahaffey, invited me to jump on a call with her and Todd Durkin, elite fitness coach to high-performance athletes like NFL quarterback Drew Brees. Now in the interests...

Tried and True Ways To Push Away Good Customers

How many lifetime customers would you be willing to sacrifice so that you could trim your operations and maybe save a few bucks here and there? If that question makes you sense to you, then you can safely...

Breakthroughs don’t come from being reasonable…

Being unreasonable leads to breakthroughs in profits and everything else (DNA) Compare and contrast: incrementalism and breakthroughs. The Incremental Improvement Strategy is based on finding things in...

How to make mistakes

Don't make bad decisions because you didn't know any better This is serious… And it might come as a surprise, but from time to time, I’ve been known to make bad decisions… And weirdly, some of my...

The 7 Master Keys to Rapid Business Profits

Grow your business faster than it's growing now... Would you like that? Stupid question, right? I hear it all the time... How do I grow my business? How do I get more customers? How do I increase...

Context is Decisive

In plain English, context means framework. When I say Context, I mean the mental framework in your head. It's composed of things like beliefs, values, expectations, access to and variety of language, point of...

12 Resolutions (from December 2002)

The number 12 has a long history – we have 12 months, 12 hours, 12 signs of the zodiac, 12 tribes of Israel, 12 Apostles, 12 Successors, or the 12 Imams. There are the 12 days of Christmas, The Twelve Great...